Food For Soft Detangling Hydrating Shampoo by Matrix.

Hydrating Shampoo targets dry hair and instantly transforms it for touchable soft results, providing 7x more moisture for up to 72 hours when used as a system of Food For Soft Shampoo, Conditioner, or Mask & Oil vs non-conditioning shampoo. Can be used daily.

Key Benefits:
- Vegan Formula.
- Leaves hair hydrated and smooth with a soft finish and extra shine.
- Achieve frizz free, less porous hair.
- Safe for color treated hair.