This moisturizing, curl-loving gentle cleanser is now enhanced with a rich blend of oils (Avocado, Coconut, Jojoba) and butters (Shea, Cocoa) – to deeply hydrate hair, reduce frizz, and add shine. Plus, it’s a non-stripping, color-safe shampoo that’s free of sulfate cleansers. Cleanse and add hydration to those beautiful curls. Its formula rich ion oils (avocado, coconut and jojoba) will hydrate curls, reduce frizz and add shine.